The Singapore Management University Alumni Association (SMUAA) was officially set up on 8 July 2005 in Singapore. Their mission is to promote lifelong relationships between the Alumni and their alma mater, to support and sustain the objectives of the University, and to serve as an advocate for the University.
SMUAA required a new website that would not only present the identity and goals of the association to the public but also to serve as a platform to reach out to alumni through various events & activities.
Conversion Hub designed and developed a SMUAA website, incorporating the latest web technologies like AJAX and interactive technology. Search engine optimization remained an important consideration and the team guided on the insertion of meta information for each page.
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Conversion Hub is among the region’s only consulting team with a proven experience in digital strategy, user experience and marketing digitalisation. Our team includes the founding team behind Singapore’s no.1 automotive portal. We have been consulting and training since 2006 and have worked with many Government institutions and private companies.
